Services
Strategic guidance and hands-on support to raise your profile, grow your client base, and stay ahead of the competition.
What we do
Strategic BD training for ambitious associates
Whether you’re an associate ready to build your practice, or a firm developing the next generation of rainmakers, our training delivers results.
Too often, junior lawyers spend time on BD with no clear plan — attending events, posting online, or writing articles that go nowhere. Our training fixes that.
Built around our proven 4Ms Framework (Mindset, Method, Momentum, and Mastery), the programme equips associates with the skills, structure, and support to make BD a consistent part of their role — not just an occasional extra.
Delivered across four interactive sessions, our training helps associates build their own practice, contribute meaningfully to growth, and develop habits that last.
What you get
- Tailored content: We use a diagnostic to align each session with your firm’s goals and associate needs.
- A mindset shift: We tackle hesitation and confidence gaps head-on, with tools that make BD feel achievable.
- Clear frameworks: Associates learn how to build relationships, manage a pipeline, and stick to a plan.
- Real integration: We align associate activity with firm priorities, client needs, and team strategy.
- Ongoing support: Practical tools and follow-ups to help habits stick — long after the training ends.
1:1 BD support for lawyers who want results
Whether you’re a partner, an ambitious senior associate, or preparing for partnership, our one-to-one support is designed to help you move from intention to action.
We combine strategic consulting, practical training, and coaching to help you build visibility, win work, and make confident decisions about your next steps. It’s hands-on, high-impact support tailored to your goals — with accountability built in.
Clients use these sessions to shape BD strategy, troubleshoot blockers, test ideas, and gain clarity on where to focus. Whether you need help crafting a business case, deepening client relationships, or building a sustainable pipeline, we’ll help you make progress that sticks.
What you get
- Bespoke strategy: Clear positioning, a structured BD roadmap, and support aligning your goals to your market.
- Coaching & accountability: Support to overcome mindset blocks, stay consistent, and take action — even when things get busy.
- Practical tools & training: Templates, messaging guidance, and real-world advice that help you show up like a partner.
- Ongoing support: Between-session check-ins and troubleshooting to keep momentum going.
BD strategy
Whether you’re building out a new service line, targeting a fresh market, or rethinking how you generate work, we can help you get the strategy right.
We work with legal teams to clarify goals, identify the best routes to market, and create practical, measurable business development plans. Whether it’s building out a niche, optimising your approach to intermediaries, or tackling a pipeline issue, we’ll help you focus your efforts where they’ll have the most impact.
Each engagement is tailored to your needs — this could be a one-off diagnostic and BD roadmap, a campaign plan, or ongoing support to get things moving.
What you get
- A focused strategy with clear actions and milestones
- Support to sharpen your target market and BD priorities
- Insights into what your competitors are doing — and how to stand out
- Tools to improve visibility and generate better-quality leads
- Optional delivery support to help you put the plan into action
Legal directories
Directories season doesn’t need to derail your team. Whether you’re submitting for the first time, managing multiple submissions, or looking to improve your rankings, we help you troubleshoot what’s not working and enhance what is.
With a team that includes two former Legal 500 researchers and a former lawyer, we bring both strategic insight and practical support — giving your submissions the edge without draining internal time or energy.
What you get
- A structured, educational approach covering strategy, messaging, referees, and interview prep
- Targeted feedback and ideas to improve content, structure, and clarity
- Insights from both a former researcher and a lawyer — helping your submissions land with the right people
- Tailored training to upskill your team on what makes a strong submission
- Scalable support — whether you need one audit or help across multiple submissions
Fractional BD support
When your BD team is overstretched or in transition, our fractional, senior-led resourcing model gives you the extra capacity you need — without the cost or rigidity of full-time cover.
We embed quickly, bring strategic insight, and slot in seamlessly to keep your practice areas moving. Whether it’s interim cover, campaign delivery, or hands-on execution, we provide high-quality, remote-first support you can count on.
Our team combines law firm BD experience with the ability to get things done — offering strategic thinking, practical delivery, and a friendly, collaborative approach that fits in with your culture.
From short-term gaps to longer-term support, we help ambitious firms stay on track and seize growth opportunities, even during busy or challenging periods.
What you get
- Senior-level input that combines strategy and delivery — no lengthy onboarding, no hand-holding required
- A flexible, part-time model — typically led by a senior consultant, supported by the right team to match the scope and complexity of the work
- Remote-first support with optional in-person touchpoints for key meetings
- Clear scopes, defined outcomes, and weekly reporting to keep everything on track
- Peace of mind knowing your BD is in safe, experienced hands — without needing to manage it day-to-day.